How we discovered a solar company was bleeding nearly $1M annually through lead follow-up failures
Melbourne, March 2023
We're sitting across from David, a solar company owner who's been in business for 8 years. His office overlooks the Melbourne CBD, and on paper, everything looks successful. Revenue is good, the team is growing, and leads are coming in consistently.
But David looks frustrated. Tired. Like someone who's working harder but not getting the results he expects.
Solar AI Team
"David, walk me through your lead process. Someone fills out a form on your website - what happens next?"
David
"Well, the lead comes into our CRM, and usually someone from the team calls them back pretty quickly."
Solar AI Team
"Define 'pretty quickly' for me."
David
"Usually within an hour or two. Sometimes by end of day if we're busy."
Solar AI Team
"And how many leads would you say you get per month?"
David
"About 200 per month. We've been consistent there."
We pulled out our laptop and started doing some quick calculations based on industry data we'd been collecting. The numbers that emerged made our stomach drop.
"David, what if we told you that your response time is costing you approximately $847,000 per year?"
Dead silence. David's face went completely white.
Even using conservative industry benchmarks and assuming only 50% of missed leads would have converted (instead of the full 67%), David was still losing over $847,000 annually. This was money literally walking out the door while his team debated who should make the next call.
Use the same calculator that revealed David's $847K loss
Industry average: 67%
Industry average: 20%
The methodology that transformed 249+ businesses
When someone raises their hand for your service, they're in 'buying mode' right now. Every minute you wait increases the chance they'll move on to a competitor.
Key Insight: After 5 minutes, conversion rates drop by 80%
Implementation: Automated voice calling system that contacts leads within 2-3 minutes
Not every lead is worth your salesperson's time. Smart qualification ensures only serious prospects reach your team.
Key Insight: 40% of leads aren't qualified - but still consume sales time
Implementation: AI-powered qualification questions during initial contact
Manual proposal creation takes 42 minutes per lead. Automation brings this down to under 5 minutes with better customization.
Key Insight: Faster proposals = higher conversion rates
Implementation: Template-based system with dynamic personalization
Your salespeople should focus on selling, not chasing unqualified leads or playing phone tag.
Key Insight: Quality over quantity in sales conversations
Implementation: Automated scheduling with pre-qualified prospects only
Most sales are made between the 5th and 12th contact, but most businesses give up after 2 attempts.
Key Insight: Persistence pays - but it must be systematic
Implementation: Automated nurture sequences with value-added content
"Thanks for giving me my evenings back. I can actually be present for my family now, and my business is more profitable than ever."
- David, Solar Business Owner
• Continue losing 67% of leads
• Revenue keeps bleeding out
• Competitors get faster
• Team stays overwhelmed
• 6-12 months development
• $50K+ in costs
• Technical complexity
• Ongoing maintenance
• Live in 30 days
• Proven system
• 2.6X conversion increase
• Full support included
Join 249+ businesses that have already implemented the R.A.P.I.D framework and are seeing results like David's. The question isn't whether this works - it's how much longer you can afford to wait.
We'll personally analyze your lead process and calculate your exact revenue leak - just like we did for David.
No cost, no obligation - just insights.
Helping service businesses stop revenue leaks and accelerate growth
Melbourne, Australia